01 - WHO ARE THE USERS

Finding potential stakeholders who will finally use the final product is very essential, grouping them in a meaningful way to better understand their needs.


02 - PLAN

Based on the high level scope and stakeholder analysis a thoughtful plan is created by considering the time, budget and resources. Do we have to follow the defined UX strategy or will have create a new one that could be used now and later.


03 - DIG

Learning and evaluating the high level scope based on the competitive research analysis.


04 - DEEPER

Understanding market, users, competitors, and niche


05 - EXPAND

Understand users with different ux research methods, finding the integral NEEDS of the users.


06 - BRAINSTORM

Understand and evaluating user needs using different tools like, user journey maps, user story, persona, card sorting, information architecture etc.


07 - IDEATE

Ideating best possible solutions based on the facts collected and evaluated through "Brainstorming".


09 - PROTOTYPE

Prototyping the best idea that may solve user needs in a best way


10 - TEST - PROTOTYPE - TEST - PROTOTYPE... REPEAT!

Its a loop until the prototype is mature enough to solve the users in a best way


11 - BRANDING AND STYLING

The final prototype must be branded and styled according the visual design standards